Tag Archives: inattentional blindness

The role of social meaning in inattentional blindness: When the gorillas in our midst do NOT go unseen (Study)

“Abstract Without visual attention, even the obvious–like a gorilla walking through a scene of people–goes undetected (Mack & Rock, 1998; Simons & Chabris, 1999). This “inattentional blindness” is a persistent, well-documented limitation of the human visual system. The current research … Continue reading

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